How-to guide
How to qualify a lead before you quote
A proper quote can take weeks, and most never sign. Screen out the time wasters first and spend your nights pricing jobs you can actually win.
Customers, leads and referrals
Who you build for decides how the job goes. Guides on qualifying leads, running a sales process, keeping customers informed and getting the next job from the last one.
2 guides so far, across 10 subjects
Client selection
Client communication
Mistakes to avoid
Customer communication mistakes during the build
Most customer complaints during a build start with silence. Fix seven habits and keep your customers onside, and off your phone, all the way to handover.
Coming to this topic
- Briefing and budget
- Sales process
- Customer experience and aftercare
- Positioning and brand
- Websites and search
- Paid advertising
- Content and social media
- Referrals, relationships and local presence